Whether your online marketing agency is new or been around for years, outsourcing your paid search work to a dedicated contractor may be the way to go. Usually marketing companies like to put together a group or team of specialists to complete the work for their clients. Choosing dedicated specialists in their particular area of work allows for the team as a whole while giving each person a chance to excel in what task they are best at.
From previous experience, as well as getting to know many other marketing companies in the online sector, it could be said that most of these companies can’t offer a PPC specialist full time paid search work. Therefore many ‘other’ tasks usually are given to the specialist to fill their hours as an employee for the agency which may lead to an unhappy situation.
This takes us to the idea of hiring a contractor to do your paid search client work as opposed to hiring an employee. Going with a contractor allows the freedom of so many areas that an employee wouldn’t allow, especially if the amount of PPC client work for your company is still under full time hours.
Here are TheSEMarket, we offer outsourced PPC services to marketing agencies who do not have the clientele yet for a full time paid search employee. Our dedicated paid search specialists work very well as part of an online marketing team to help get your clients the results they need.